Macro Moves
Three decades of rapid and continuous growth, China's automakers have reached a historic inflection point. The industry is witnessing a new reality wherein sales are on the decline, and there is a paradigm shift from the manufacture and sale of internal combustion engine cars to the pioneering of next-generation technologies. The Chinese auto market has reached a saturation point, and hence the automakers were on the lookout for future expansion strategies in newer geographical markets.
These companies are flush with funds and are scouting to invest in a market that has the potential to grow since sales growth in China has stagnated. Who better fits in the frame than their neighbor India for this ample opportunity. India's long-term growth potential of the economy and the success of Chinese companies who have ventured into the non-automotive space, these automakers are taking the plunge in the Indian market.
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about 3 years ago