The Revival of Jet Airways: In the Making
Brand Games

The Revival of Jet Airways: In the Making

Throughout the Indian history, whenever the ruling government has been found fishing for a compliment, the opposition is always prepared to hit back with a few common problems, the most common one being the evergreen Indian problem of "unemployment". Unemployment in India has been a continuing problem for decades but has never been solved to the fullest. However, the problem always takes a massive leap whenever instances of mass unemployment occur, all at the same time.

Continue Reading about 5 years ago
The Business Model of Dream11
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The Business Model of Dream11

"The company which made betting legal."

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The Indian Speciality Chemicals Industry
Business

The Indian Speciality Chemicals Industry

The chemical industry is pivotal in the industrial and agricultural development of a country. It provides building blocks for several downstream industries such as papers, paints, textiles, soaps, detergents, etc. 

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Understanding the Rise, Fall and Revival of Bhushan Power and Steel
Brand Games

Understanding the Rise, Fall and Revival of Bhushan Power and Steel

Bhushan Power and Steel Limited which was once a leader in the Indian steel sector is now in the headlines again. You might have witnessed a company going from nothing to reaching the top of the pyramid. And then, there are others which were once a shining-star and became a fallen star later.

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Ruchi Soya: Story of the Rise of a Fallen Soldier
Brand Games

Ruchi Soya: Story of the Rise of a Fallen Soldier

"You either get it all or go home empty-handed. " While everyone expected this year to be another joyous ride, it didn't turn out to be so. The world was soaked with unfortunate events right from the beginning. And the stock market has been no exception.  

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Parle-G clocks record sales during coronavirus lockdown
Macro Moves

Parle-G clocks record sales during coronavirus lockdown

There are some situations which are known as marketing opportunities. Now, these opportunities could be created and exploited but, many a times it so happens that these opportunities are already there, and the brands only need to spot them. Sometimes these opportunities knock the door in a weird way, and it becomes quite interesting to read about them as a third person. Because the brands which are involved in such situations have to make decisions which could make them or break them at that moment.

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Walmart strategy- Every Day Low Pricing Model
Macro Moves

Walmart strategy- Every Day Low Pricing Model

We see a lot of supermarket chains around us. Big Bazaar, D-Mart, V-Mart are some names that have gone huge and later released their IPO. Supermarket chains have expanded from metro cities to now smaller towns. One thing that unequivocally attracts people to the Supermarkets stores is their low pricing.

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Hypershorts- Zee
Big Shots

Hypershorts- Zee's Alternative to TikTok

More than 14 percent people in the world are killing time. Well, that’s not a very serious problem, you would say. But, the problem is that a Chinese app is being used to kill time on the name of entertainment, which is reportedly collecting and misusing people’s data.

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DMart
Stock Market

DMart's Business Model: Key Strategies Behind Its Retail Success

Over the decades, we have come across different kinds of businesses. Every industrial revolution has given us new economics of doing business, like the manufacturing sector, the Internet boom, and many more. With this evolution of business models from time to time, we have encountered some broad B2B (Business to Business) and B2C (Business to Customer) business models.

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The Story of Diamond, De Beers and Love
Macro Moves

The Story of Diamond, De Beers and Love

Did you make the right decision in purchasing a diamond? How did De Beers Monopoly affect you? Read in this Valentine’s Day Special blog.

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Oyo LayOffs: Will this Strategy Help?
Big Shots

Oyo LayOffs: Will this Strategy Help?

Oyo is reportedly laying off 20% of its employees! WIll this move help Oyo's operations?  Can Ritesh Agrawal turnaround Oyo's future with this strategy? Well, Read and find out below.

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Credit Rating Agencies Business Model
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Credit Rating Agencies Business Model

If you pick up a business newspaper, you will find the name of at least one of Fitch, Moody, or S&P. In fact, in the recent news associated with Indian slowdown, you would see GDP forecasts by Ind-Ra, ICRA, or CRISIL at least once in every quarter.

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OTT Platforms: Their Revenue Model and Rise
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OTT Platforms: Their Revenue Model and Rise

Netflix, Hotstar, or Prime Video. If you have not heard any of these names yet, you might be termed someone from Stone Age by people around you. In the past couple of years, OTT web streaming platforms have gained over-the-top popularity.

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Wipro: Success story of Azim Premji
Big Shots

Wipro: Success story of Azim Premji

It has been told and retold to us how the character of human, his attitude towards the problems, and his determination, shapes his future. Then there are few others, whose grit not just transform their own future, but change the lives of many. This is the story of such an Indian entrepreneur, Azim Premji.

Continue Reading about 6 years ago
The business model of InfoEdge
Big Shots

The business model of InfoEdge

Much before the start-up boom that we have seen in the last 5 years, there was a dot-com boom two decades back. That period is often associated with the dot-com bubble in the US, but it has its own set of success story.

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How Amazon Became Big: The Growth Story
Big Shots

How Amazon Became Big: The Growth Story

Apple Inc. is often quoted as an example for start-ups, for starting small and growing big. Amazon too follows those footprints. It started in garage of Jeff Bezos, who left his job as Vice President in D.E.Shaw & Co., to become synonymous with e-commerce a decade later.

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7 Essential Elements of an Elevator Pitch
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7 Essential Elements of an Elevator Pitch

The wave of Startups has hit the entire world, including India. We often have brilliant business plans, but not enough funds to execute them. Such is the time when we approach investors with a brilliant elevator pitch. But why would the investors invest their funds for our ideas?

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OYO Rooms: What
Big Shots

OYO Rooms: What's up with the Unicorn?

Reportedly, more than 500 hotels have exited Oyo since April 2019. Also, the financial loss for the unicorn in FY19 increased 6 times! What’s up with Oyo?

Continue Reading about 6 years ago