Anand Mahindra Success Story: An Inspirational Journey
Brand Games

Anand Mahindra Success Story: An Inspirational Journey

If you jot down the leading businessmen or philanthropists of India, one name you can find to be common in both the lists - Mr Anand Mahindra. Here's an anecdote.

Continue Reading about 4 years ago
Avenue Supermarts Limited (DMart): Sample Research Report
Business

Avenue Supermarts Limited (DMart): Sample Research Report

Started in 2002 with a single mission to be the lowest priced retailer in its area of operation, Avenue Supermarts Limited is a Mumbai-based company, which owns and operates DMart stores. DMart is India’s largest supermarket chain that offers customers a range of household and personal products under one roof. The Company offers a wide range of products with a focus on Foods, FMCG and General Merchandise & Apparel product categories. 

Continue Reading about 4 years ago
Is EdTech the next big export from India?
Startups

Is EdTech the next big export from India?

If 2020 has taught us anything, it’s that you don’t need a brick-and-mortar setup to learn stuff. But is it scalable? Can India really take EdTech global?

Continue Reading about 4 years ago
Unicorns of 2021: The Indian Unicorn Mania
Startups

Unicorns of 2021: The Indian Unicorn Mania

With the worsening pandemic situation in the country currently, no one seems to expect any good news. But guess what? There is.

Continue Reading about 4 years ago
When Red Bull didn’t give you wings
Business

When Red Bull didn’t give you wings

"Red Bull gives you wings." - did this ad slogan influence you to try out the drink? Yeah? That's awesome as long as you don't take it literally. And once you do, things can get seriously awkward. That's exactly what happened in the US when a person filed a suit against Red Bull for not giving him 'wings'! Sounds ridiculous? Ya, we know. But it's how it is.

Continue Reading about 4 years ago
A Deep Scan on How to Pick Stocks
Stock Market

A Deep Scan on How to Pick Stocks

"Risk hai, to Ishq hai"

Continue Reading about 4 years ago
How Cred Burned Money To Earn A Single Rupee: Was It Really Worth It?
Business

How Cred Burned Money To Earn A Single Rupee: Was It Really Worth It?

Remember, Anil Kapoor, Madhuri Dixit and Bappi Lahiri dancing and singing to weird but surprisingly catchy tunes, every time there was a match break? Every year, IPL picks up some big brands as its partners and sponsors, who display their annoyingly repetitive ads (we hope you’ll all agree), each time there’s a telecast break. 

Continue Reading about 4 years ago
The Downfall of Future Retail
Business

The Downfall of Future Retail

The story of Future Retail is a classic story of riches to rags. Once a market leader of the retail segment, Future Retail's poor management eventually led the entire company to an unfortunate sell-off. 

Continue Reading about 4 years ago
Asian Paints: The Giant of India’s Paint Industry
Brand Games

Asian Paints: The Giant of India’s Paint Industry

Back in 1942, World War II laid a temporary ban on the import of paints in India. At the time, only a few foreign paint companies and an established Indian player, Shalimar paints were available in the market. 

Continue Reading about 4 years ago
The Revival of Jet Airways: In the Making
Brand Games

The Revival of Jet Airways: In the Making

Throughout the Indian history, whenever the ruling government has been found fishing for a compliment, the opposition is always prepared to hit back with a few common problems, the most common one being the evergreen Indian problem of "unemployment". Unemployment in India has been a continuing problem for decades but has never been solved to the fullest. However, the problem always takes a massive leap whenever instances of mass unemployment occur, all at the same time.

Continue Reading about 4 years ago
The Business Model of Dream11
Invest

The Business Model of Dream11

"The company which made betting legal."

Continue Reading about 4 years ago
The Indian Speciality Chemicals Industry
Business

The Indian Speciality Chemicals Industry

The chemical industry is pivotal in the industrial and agricultural development of a country. It provides building blocks for several downstream industries such as papers, paints, textiles, soaps, detergents, etc. 

Continue Reading about 4 years ago
Understanding the Rise, Fall and Revival of Bhushan Power and Steel
Brand Games

Understanding the Rise, Fall and Revival of Bhushan Power and Steel

Bhushan Power and Steel Limited which was once a leader in the Indian steel sector is now in the headlines again. You might have witnessed a company going from nothing to reaching the top of the pyramid. And then, there are others which were once a shining-star and became a fallen star later.

Continue Reading about 4 years ago
Ruchi Soya: Story of the Rise of a Fallen Soldier
Brand Games

Ruchi Soya: Story of the Rise of a Fallen Soldier

"You either get it all or go home empty-handed. " While everyone expected this year to be another joyous ride, it didn't turn out to be so. The world was soaked with unfortunate events right from the beginning. And the stock market has been no exception.  

Continue Reading about 4 years ago
Parle-G clocks record sales during coronavirus lockdown
Macro Moves

Parle-G clocks record sales during coronavirus lockdown

There are some situations which are known as marketing opportunities. Now, these opportunities could be created and exploited but, many a times it so happens that these opportunities are already there, and the brands only need to spot them. Sometimes these opportunities knock the door in a weird way, and it becomes quite interesting to read about them as a third person. Because the brands which are involved in such situations have to make decisions which could make them or break them at that moment.

Continue Reading about 5 years ago
Walmart strategy- Every Day Low Pricing Model
Macro Moves

Walmart strategy- Every Day Low Pricing Model

We see a lot of supermarket chains around us. Big Bazaar, D-Mart, V-Mart are some names that have gone huge and later released their IPO. Supermarket chains have expanded from metro cities to now smaller towns. One thing that unequivocally attracts people to the Supermarkets stores is their low pricing.

Continue Reading about 5 years ago
Hypershorts- Zee
Big Shots

Hypershorts- Zee's Alternative to TikTok

More than 14 percent people in the world are killing time. Well, that’s not a very serious problem, you would say. But, the problem is that a Chinese app is being used to kill time on the name of entertainment, which is reportedly collecting and misusing people’s data.

Continue Reading about 5 years ago
DMart
Stock Market

DMart's Business Model: Key Strategies Behind Its Retail Success

Over the decades, we have come across different kinds of businesses. Every industrial revolution has given us new economics of doing business, like the manufacturing sector, the Internet boom, and many more. With this evolution of business models from time to time, we have encountered some broad B2B (Business to Business) and B2C (Business to Customer) business models.

Continue Reading about 5 years ago