Why did the Zee-Sony Merger Fall Off?
Brand Games

Why did the Zee-Sony Merger Fall Off?

Zee Group has always been talented in making alliances with the top players in the field. In 1992, they entered the entertainment world by joining hands with the Star TV group. With this collaboration, the Zee group received a transponder from satellite network AsiaSat on a lease which helped them enjoy a market share of 64% in the satellite sector by 1994.

Continue Reading about 1 years ago
HDFC Bank Merger: A detailed guide
Big Shots

HDFC Bank Merger: A detailed guide

HDFC Bank will be the world’s fourth largest from 1st July 2023.

Continue Reading about 1 years ago
BYJU’s: The Fall of an Edtech Giant
Startups

BYJU’s: The Fall of an Edtech Giant

According to Ken Research, the test-prep market has been growing impressively in recent years. From 2020 to 2025, revenues are expected to soar at a commendable compound annual growth rate (CAGR) of 9.3%, primarily driven by the online test preparation market, which is anticipated to expand at an astounding CAGR of 42.3%. 

Continue Reading about 1 years ago
ZestMoney’s Dilemma: The Inside Story
Brand Games

ZestMoney’s Dilemma: The Inside Story

ZestMoney, a digital lending platform that planned to make life affordable for 300+ households in India, is now in a dilemma. From Walmart-backed PhonePe pulling its hand out of the acquisition deal to co-founders resigning, ZestMoney is making headlines constantly. The once-leading company in the EMI-based lending sector, why is ZestMoney on the negative side of the market? 

Continue Reading about 1 years ago
Will ONDC kill Zomato and Amazon?
Brand Games

Will ONDC kill Zomato and Amazon?

India’s e-commerce market is expected to reach $350 billion by 2030. E-commerce has revolutionised our shopping, making our lives easier in countless ways. With just a few clicks, we can now order almost anything online and get it delivered directly to our doorstep, saving us time and effort. 

Continue Reading about 1 years ago
Go First Airline Insolvency: Why did the company crash?
Brand Games

Go First Airline Insolvency: Why did the company crash?

🎵🎶Go First planned an IPO bash,  Go First had a company crash.🎶🎵

Continue Reading about 1 years ago
The Problems with Star Endorsements: When the "H" in Heroes stands for Hypocrisy!
Big Shots

The Problems with Star Endorsements: When the "H" in Heroes stands for Hypocrisy!

Whether it be the advertisement of Salman Khan jumping on trains to get that first sip of Thums Up or Vimal’s latest ad involving top stars like Ajay Devgn, Shah Rukh Khan, and Akshay Kumar, intervals between TV programs sure are star-studded. Gripping hook-up lines and a celeb's pleasing faces make up for the ad content, which sometimes does not even correlate with the advertised product. 

Continue Reading about 1 years ago
The Sadhna Broadcast Ltd Scam: A case study of how celebs misuse their fame
Juicy Scams

The Sadhna Broadcast Ltd Scam: A case study of how celebs misuse their fame

Ah, it seems like Circuit has found himself in a new scheme, but this time it's not with his beloved Munna Bhai. No, no, this time, it's with his very own wife!

Continue Reading about 1 years ago
Private Investors Suffer as GoMechanic Breaks Down
Startups

Private Investors Suffer as GoMechanic Breaks Down

Currently, the story of GoMechanic sounds awfully familiar. A tech startup that seeks to disrupt an unorganised market and scales too quickly before cracks appear. GoMechanic is the latest Sequoia-backed startup to come under scrutiny for such discrepancies, with cofounder Amit Bhasin admitting to revenue fraud and announcing layoffs impacting 70% of the workforce.

Continue Reading about 1 years ago
India’s Quick Service Restaurant Industry Explained
Brand Games

India’s Quick Service Restaurant Industry Explained

In the industry, a fast-food restaurant, usually referred to as a quick-service restaurant, is a particular kind of eatery that offers fast-food fare with little table service. In these kinds of restaurants, the preparation of the food that is served is limited to a quick last-minute step. Quick Service Restaurant (QSR) caters to the needs of both working professionals and young people.

Continue Reading about 1 years ago
Types of Entrepreneurship
Startups

Types of Entrepreneurship

All of us have that one friend who we envy because they’re filthy rich, and we hope in our hearts that our 9-5 jobs could get us there. Yes, you can invest, but what if I tell you there’s one more way? Enter- ENTREPRENEURSHIP! 

Continue Reading about 1 years ago
Indian Weddings: Financial Nightmare or Business Heaven?
Big Shots

Indian Weddings: Financial Nightmare or Business Heaven?

As the Covid restrictions die down, the Indian wedding season is returning with a vengeance. Based on a survey involving 35 cities and 4,302 service providers, the Confederation of All Indian Traders (CAIT) secretary general Praveen Khandelwal has projected 35 lakh weddings worth ₹3.75 lakh crore. These projections are for the period from November 4th to December 14th.

Continue Reading about 1 years ago
Exide Industries: A 52-Week-High Lie
Big Shots

Exide Industries: A 52-Week-High Lie

As EVs gain traction in the Indian economy, batteries have taken the forefront of attention for the market. In the current state of technology, batteries comprise around 40-50% of the cost of manufacturing an EV.

Continue Reading about 1 years ago
Multi Level Marketing (MLM): Top Companies, Working & Schemes
Juicy Scams

Multi Level Marketing (MLM): Top Companies, Working & Schemes

MLM, or multi-level marketing, also known as network marketing, or referral marketing, is a sales technique in which a person sells a company's goods or services directly to customers. It gets its name from multi-level marketing from the practice in which the salesforce is incentivised to recruit and sell to other salespeople.

Continue Reading about 2 years ago
The TJ
Brand Games

The TJ's: Multi-million dollar business by Prisoners

All prisoners in Tihar Jail get “do waqt ki roti”, kapde where ‘disparity’ plays no role, a roof that does not leak and blankets to wrap themselves in at night. No, I’ve  never been to jail, let alone Tihar, but I know all this through a recent experience.

Continue Reading about 2 years ago
Free-Press; More like Caged-Press!
News Platter

Free-Press; More like Caged-Press!

“The media, like anything else, can be bought. Everything, it seems, has its price. Even the free press.”

Continue Reading about 2 years ago
Is the SaaS Business Model just an Outsourcing Gig?
Business

Is the SaaS Business Model just an Outsourcing Gig?

In India, there are over 68 thousand recognised startups, out of which more than 16 thousand are in the SaaS sector. SaaS(Software as a service) is a business where companies sell software services for a recurring charge. It is the licensing of software for the convenience of the customer. A person might not own the software but can use it for a small cost. 

Continue Reading about 2 years ago
TATA Group & Renesas: The joy of two brands high-fiving!
Business

TATA Group & Renesas: The joy of two brands high-fiving!

Why should you care about semiconductor chips? You are not into machines.  But still, semiconductor chips are essential to you because they are a part of your everyday living.  From the LED bulbs in your washroom to your sophisticated high-end play station, semiconductors are used everywhere. They are in your smartphone, your computer, your air conditioner, your car, and even in your refrigerator. 

Continue Reading about 2 years ago